At Blue Willow Tea, sustainability isn’t just a buzzword—it’s at the core of everything we do. Since 2012, we've made it our mission to source exceptional loose leaf teas that honor both the earth and the communities behind them. Our commitment to sustainability runs as deep as our roots, with a focus on environmental stewardship, traceable origins, ethical sourcing, and strong community partnerships—principles that form the foundation of our values.
Direct-sourced
Harvested with Care
An Ethical Exchange
Teas for Every Cup
Our Sustainability Approach
Grounded in these principles, we approach every step of our tea sourcing with deep respect for the earth. From the misty mountain slopes and lush tea gardens where our leaves begin their journey, to the warmth of your tea vessel, our premium teas are sustainably rooted and lovingly grown by small family farms and dedicated artisans who share our passion for preserving the land. Exceptional quality—the kind you can taste in every sip—starts with respecting the earth and empowering the communities that nurture it. We partner with generations of skilled farmers and artisans, ensuring every leaf is harvested with care. We’re not just offering premium teas; we’re inviting you to share in a deeper connection—with the land, the people, and the sustainable future we’re cultivating together. Discover our values and begin your sustainable tea journey with us.
The Root of Good Tea
Respect for the Earth
Respect is the root of all good things, and our respect for the earth is unwavering. It's the thread that connects us—to the land, the farmers who lovingly cultivate our teas, and the customers who savor each cup. It's the skilled hand that picks each leaf, and the shared commitment to preserving the earth's beauty and bounty for generations to come. We honor the earth by protecting its resources and the people who nurture it through fair partnerships and ethical practices.
Our Leaf Story
Love of the Leaf
Love of the leaf is our passion for tea and our promise to you—premium quality, exceptional flavor, and a deeper connection to the origins of your tea. It's the joy we share in bringing you the purest expression of the leaf, celebrating its journey and the magic it brings to every steep, a gift of nature nurtured by the skilled hands that harvested it.
Leafing a Lighter Footprint
Sustainably Harvested
We partner with small family farms and collectives dedicated to sustainable tea growing, with a focus on regenerative agriculture and biodiversity. Our founder, Ali, personally visits tea gardens in China, Taiwan, and Japan, building lasting relationships with farmers who share our values. We source at the origin, ensuring responsible growing practices and allowing each tea's true character to shine through, free from unnecessary chemicals. With a deep respect for the land, we trace every leaf back to its source, safeguarding the ecosystem’s long-term health and ensuring the future of tea for generations to come.
Our Ethical Blend
Steeped in Ethics
Since 2012, we've built direct trade relationships with small family farms dedicated to ethical and sustainable practices. We believe in fair pricing and equitable partnerships, ensuring the communities we work with thrive. Transparency and traceability are at the heart of what we do—we share the stories of the farmers who cultivate our teas, deepening appreciation for their craft and connection to the land. We value our partners as extended family, supporting these artisans and honoring their traditions to keep heritage tea farming practices alive.
Spill the Tea
Share the Steep
We believe tea is a shared experience. We're committed to creating a welcoming community where everyone can explore the world of tea together. We believe that by sharing our passion, we can inspire others to appreciate the beauty and ritual of tea.
Dive Deeper into Sustainabili-Tea
Learn more about the sustainability challenges shaping the future of tea.
