[{"id":401114300650,"handle":"all-teas","title":"All Teas","updated_at":"2025-02-04T21:30:16-08:00","body_html":"","published_at":"2022-04-30T12:51:52-07:00","sort_order":"created-desc","template_suffix":"all-teas-collection","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Pu-erh"},{"column":"type","relation":"equals","condition":"Blend"},{"column":"type","relation":"equals","condition":"Chinese Black Tea"},{"column":"type","relation":"equals","condition":"Chinese Green Tea"},{"column":"type","relation":"equals","condition":"Chinese White Tea"},{"column":"type","relation":"equals","condition":"Herbal"},{"column":"type","relation":"equals","condition":"Indian Black Tea"},{"column":"type","relation":"equals","condition":"Japanese Green Tea"},{"column":"type","relation":"equals","condition":"Oolong"},{"column":"type","relation":"equals","condition":"Pu-erh"},{"column":"type","relation":"equals","condition":"White Tea"},{"column":"vendor","relation":"not_equals","condition":"Cloverly.com"},{"column":"vendor","relation":"not_equals","condition":"DailyKarma"},{"column":"title","relation":"not_contains","condition":"gift wrap"},{"column":"type","relation":"not_equals","condition":"Insurance"},{"column":"type","relation":"not_equals","condition":"Teaware"}],"published_scope":"web","image":{"created_at":"2022-04-30T12:51:51-07:00","alt":null,"width":1024,"height":683,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/DSC_0002.jpg?v=1736151361"}},{"id":488048623894,"handle":"best-selling-products","title":"Best Selling Products","updated_at":"2025-02-04T21:30:16-08:00","body_html":"","published_at":"2024-10-11T11:08:10-07:00","sort_order":"best-selling","template_suffix":"teas","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Best Selling"},{"column":"title","relation":"not_contains","condition":"Best Selling"}],"published_scope":"web"},{"id":486766182678,"handle":"fresh-vegetal-teas","updated_at":"2025-02-04T21:30:01-08:00","published_at":"2024-09-20T10:24:42-07:00","sort_order":"alpha-asc","template_suffix":"collection-fresh-vegetal","published_scope":"web","title":"Fresh \u0026 Vegetal Teas","body_html":"\u003cp data-pm-slice=\"1 1 []\"\u003e\u003cstrong\u003eFresh + Vibrant\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-pm-slice=\"1 1 []\"\u003eOur Fresh \u0026amp; Vegetal teas take you on a journey through nature’s purest flavors. Refreshing, vibrant, and umami-rich, these specially selected teas offer notes of nori, artichoke, and sea mist, balanced with the bright crispness of fresh-cut greens. Ethically sourced, each loose-leaf tea is a nod to nature’s green goodness.\u003c\/p\u003e","image":{"created_at":"2024-12-12T13:27:38-08:00","alt":null,"width":3072,"height":3073,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/BlueWillow2024AdahliaCole-130.jpg?v=1736835849"}},{"id":209148675,"handle":"green-teas","updated_at":"2025-02-04T12:45:02-08:00","published_at":"2016-02-19T12:35:00-08:00","sort_order":"best-selling","template_suffix":"green-tea","published_scope":"web","title":"Green Teas","body_html":"","image":{"created_at":"2024-08-12T10:08:27-07:00","alt":null,"width":800,"height":572,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/20231129-_MG_0805-2.jpg?v=1736129123"}},{"id":490385670422,"handle":"japanese-greens","title":"Japanese Greens","updated_at":"2025-02-04T17:16:19-08:00","body_html":"","published_at":"2024-11-14T09:07:49-08:00","sort_order":"alpha-asc","template_suffix":"japanese-green-tea","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Japan"},{"column":"type","relation":"equals","condition":"Japanese Green Tea"}],"published_scope":"web","image":{"created_at":"2024-11-14T09:07:48-08:00","alt":null,"width":3000,"height":2000,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/IMG_4214_1.jpg?v=1731604068"}},{"id":491155849494,"handle":"loose-leaf-tea","title":"Loose Leaf Tea","updated_at":"2025-02-04T21:30:16-08:00","body_html":"\u003cp dir=\"ltr\"\u003eBlue Willow Teas are crafted from the finest leaves, handpicked for exceptional quality and flavor. Each premium loose-leaf tea and blend reflects our commitment to small family farms and cooperatives, ethical sourcing, and sustainability. Whether you're a first-time steeper or a lifelong tea lover, join us on a journey to discover and steep your perfect tea.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","published_at":"2025-01-10T09:15:36-08:00","sort_order":"best-selling","template_suffix":"collection-tea-by-type","disjunctive":true,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Black"},{"column":"product_metafield_definition","relation":"equals","condition":"Matcha"},{"column":"product_metafield_definition","relation":"equals","condition":"Green"},{"column":"product_metafield_definition","relation":"equals","condition":"Oolong"},{"column":"product_metafield_definition","relation":"equals","condition":"Puerh"},{"column":"product_metafield_definition","relation":"equals","condition":"White"},{"column":"product_metafield_definition","relation":"equals","condition":"Herbal"},{"column":"product_metafield_definition","relation":"equals","condition":"Organic"},{"column":"product_metafield_definition","relation":"equals","condition":"Unique"},{"column":"product_metafield_definition","relation":"equals","condition":"Specialty"},{"column":"product_metafield_definition","relation":"equals","condition":"Organic \u0026 Wild"},{"column":"product_metafield_definition","relation":"equals","condition":"Other "}],"published_scope":"web","image":{"created_at":"2025-01-10T09:15:40-08:00","alt":null,"width":1024,"height":683,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/all_teas.png?v=1738128224"}},{"id":493875560726,"handle":"matcha-collection","updated_at":"2025-02-03T17:30:14-08:00","published_at":"2024-12-31T04:07:37-08:00","sort_order":"best-selling","template_suffix":"matcha-tools-utensils","published_scope":"web","title":"Matcha","body_html":"\u003cp\u003e\u003cstrong\u003eVibrant + Energizing\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","image":{"created_at":"2024-12-31T04:07:36-08:00","alt":null,"width":668,"height":668,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/BlueWillow2024AdahliaCole-82.jpg?v=1738337106"}},{"id":183373070469,"handle":"matcha","title":"Matcha Collection","updated_at":"2025-02-03T17:30:14-08:00","body_html":"\u003cp\u003eThe centuries-old tradition of crafting and preparing matcha is an art that is unparalleled. Whether you are a student of Chanoyu, or simply seeking a greener energy in your life, matcha can work its magic\u003c\/p\u003e","published_at":"2020-04-09T15:58:46-07:00","sort_order":"created-desc","template_suffix":"matcha-collection-2","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"matcha"}],"published_scope":"web","image":{"created_at":"2024-08-12T10:05:23-07:00","alt":null,"width":1024,"height":683,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/DSC_0009.jpg?v=1736527078"}},{"id":488048656662,"handle":"newest-products","title":"Newest Products","updated_at":"2025-02-04T21:30:16-08:00","body_html":null,"published_at":"2024-10-11T11:08:10-07:00","sort_order":"created-desc","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Newest"},{"column":"title","relation":"not_contains","condition":"Newest"}],"published_scope":"web"},{"id":461352665366,"handle":"premium-matcha-collection","updated_at":"2025-02-03T17:30:14-08:00","published_at":"2023-10-13T11:24:50-07:00","sort_order":"best-selling","template_suffix":"matcha-collection-2","published_scope":"web","title":"Premium Matcha + Essentials","body_html":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003e\u003cstrong\u003eMatcha Collection\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e \u003c\/strong\u003e\u003cbr\u003eWhether you're preparing matcha for a mindful ritual or your daily matcha moments, we’ve got everything you need: premium, stone-ground matcha, bamboo whisks, beautifully crafted chawan bowls, and traditional chashaku scoops—crafted to elevate your matcha experience.\u003c\/span\u003e\u003c\/p\u003e","image":{"created_at":"2024-08-12T10:05:45-07:00","alt":null,"width":1024,"height":683,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/DSC_0009_cec69547-18fb-442d-add4-38bbac554c2c.jpg?v=1738326088"}},{"id":438933520662,"handle":"saint-pattys-day-sale-17-off-green-teas","title":"saint patty's day sale: 17% off green teas","updated_at":"2025-02-04T12:45:02-08:00","body_html":"","published_at":"2023-03-16T18:27:05-07:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"equals","condition":"Japanese Green Tea"},{"column":"title","relation":"not_contains","condition":"wholesale"}],"published_scope":"web"},{"id":260742742176,"handle":"shop","title":"Shop","updated_at":"2025-02-04T21:30:16-08:00","body_html":"","published_at":"2021-02-26T16:05:31-08:00","sort_order":"alpha-asc","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"type","relation":"not_equals","condition":"Card"},{"column":"type","relation":"not_equals","condition":"Greened Shipping"},{"column":"type","relation":"not_equals","condition":"Gift Wrap"},{"column":"type","relation":"not_equals","condition":"Carbon Offset for Shipping"},{"column":"type","relation":"not_equals","condition":"Add a note"},{"column":"title","relation":"not_contains","condition":"Round Up Donation"},{"column":"title","relation":"not_contains","condition":"Route"}],"published_scope":"web","image":{"created_at":"2024-08-12T10:15:01-07:00","alt":null,"width":3000,"height":3118,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/New_packaging_2.jpg?v=1723482902"}},{"id":260741726368,"handle":"shop-all","title":"Shop All","updated_at":"2025-02-04T21:30:16-08:00","body_html":"","published_at":"2021-02-26T15:37:41-08:00","sort_order":"alpha-asc","template_suffix":"teas","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_equals","condition":"Carbon Offset for Shipping"},{"column":"title","relation":"not_equals","condition":"Round Up Donation"},{"column":"type","relation":"not_equals","condition":"Teaware"},{"column":"type","relation":"not_equals","condition":"Essence"},{"column":"type","relation":"not_equals","condition":"Gift Wrap"},{"column":"type","relation":"not_equals","condition":"Card"},{"column":"type","relation":"not_equals","condition":"Swag"},{"column":"type","relation":"not_equals","condition":"Greened Shipping"},{"column":"type","relation":"not_equals","condition":"Insurance"}],"published_scope":"web","image":{"created_at":"2025-01-03T07:55:54-08:00","alt":null,"width":1024,"height":683,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/BlueWillow2024AdahliaCole-90_1.jpg?v=1735919755"}},{"id":483790684438,"handle":"tea","title":"TEA","updated_at":"2025-02-04T21:30:16-08:00","body_html":"","published_at":"2024-08-07T12:30:14-07:00","sort_order":"created-desc","template_suffix":"teas","disjunctive":true,"rules":[{"column":"type","relation":"equals","condition":"Blend"},{"column":"type","relation":"equals","condition":"Chinese Black Tea"},{"column":"type","relation":"equals","condition":"Chinese Green Tea"},{"column":"type","relation":"equals","condition":"Chinese White Tea"},{"column":"type","relation":"equals","condition":"Herbal"},{"column":"type","relation":"equals","condition":"Indian Black Tea"},{"column":"type","relation":"equals","condition":"Japanese Green Tea"},{"column":"type","relation":"equals","condition":"Oolong"},{"column":"type","relation":"equals","condition":"oolong"},{"column":"type","relation":"equals","condition":"Pu-erh"},{"column":"type","relation":"equals","condition":"Puerh"},{"column":"type","relation":"equals","condition":"White Tea"},{"column":"type","relation":"equals","condition":"Yellow"},{"column":"type","relation":"equals","condition":"Sri Lanka Green Tea"}],"published_scope":"web"},{"id":488520876310,"handle":"teas-by-flavor","title":"Teas by Flavor","updated_at":"2025-02-04T21:30:16-08:00","body_html":"\u003cp dir=\"ltr\"\u003e\u003cstrong\u003eYour Flavor, Your Moment\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTea is an experience shaped by flavor—a journey of taste to find what you love. At BWT, we’ve got the perfect loose-leaf tea to match your preferences. From earthy richness to vibrant vegetal notes and the delicate sweetness of florals, our single-origin teas are sourced from small, family-run gardens committed to quality and sustainability.\u003c\/p\u003e","published_at":"2024-10-18T12:18:26-07:00","sort_order":"manual","template_suffix":"collection-tea-flavor","disjunctive":true,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Rich \u0026 Earthy"},{"column":"product_metafield_definition","relation":"equals","condition":"Fresh \u0026 Vegetal"},{"column":"product_metafield_definition","relation":"equals","condition":"Sweet \u0026 Floral"}],"published_scope":"web","image":{"created_at":"2024-12-31T06:52:12-08:00","alt":null,"width":1024,"height":683,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/BlueWillow2024AdahliaCole-149.jpg?v=1738127674"}},{"id":491761336598,"handle":"shop-by-steeping-style","title":"Teaware Styles","updated_at":"2025-02-04T21:30:16-08:00","body_html":"","published_at":"2024-12-04T08:40:16-08:00","sort_order":"best-selling","template_suffix":"collection-teaware-styles","disjunctive":true,"rules":[{"column":"product_metafield_definition","relation":"equals","condition":"Gongfu"},{"column":"product_metafield_definition","relation":"equals","condition":"Chado"},{"column":"product_metafield_definition","relation":"equals","condition":"Western"},{"column":"product_metafield_definition","relation":"equals","condition":"Japanese"},{"column":"title","relation":"not_contains","condition":"Matcha Kit"}],"published_scope":"web","image":{"created_at":"2024-12-04T08:40:15-08:00","alt":null,"width":817,"height":459,"src":"\/\/www.bluewillowtea.com\/cdn\/shop\/collections\/BlueWillow2024AdahliaCole-89.jpg?v=1733330415"}}]
Kinrin is a flavorful matcha that can be used for making Usucha (thin tea) or Koicha (thick tea). The Kinrin whisks to a velvety-smooth bowl of matcha with robust umami flavor and offers rich notes of steamed kombu and a light sweetness. To prepare this as Koicha, use three times as much tea with less water and whisk with a chasen at least 200 times!
Currently all of our ceremonial grade matcha offerings are produced and stone-ground by Marukyu Koyamaen, a family tea business that has been growing and producing tea in Uji for over 300 years.
Grown in the foggy hills of Kirishima, this tea is made by two brothers who are producing some exceptional quality teas. The moisture of the air and fertile soil from the nearby volcano create a perfect environment for growing complex teas. This Sencha is plucked from a single farm that is completely self-sustaining and bio-dynamic. This is one of the most full bodied and balanced senchas I've had the pleasure of cupping. Part of that is because the tea plants are nearly 100 years old with gnarled trunks and roots reaching deep into the earth to pull up all the minerals the volcanic soil holds. The aroma of the leaves is invigorating and fresh and steeps to an amazingly smooth tea. The mouthfeel is silky with a deep umami character and a bright finish. This is an asamushi tea so the leaves are not as broken as the Asatsuyu, creating a softer tea that is often more approachable for people new to Japanese greens.
Our top grade sencha from Kirishima. This tea is from the Asatsuyu cultivar of tea and has earned the nickname of "Natural Gyokuro" for good reasons. Although it is not shade-grown, it has a vivid green liquor and deep umami characteristic that is typically associated with gyokuros. The farm it is grown on is completely self-contained, bio-dynamic and the oldest tea farm in the region. The aroma of the dry leaves is compelling and rich and only grows as it is steamed. The resulting tea is out of this world and a gift to any sencha-lover.
Process: Organic Harvest: Spring 2024 Origin: Kirishima, Japan
