Our Values in Action
At BWT, our values are more than words—they guide every step of our tea journey. From direct sourcing and ethical partnerships to careful harvesting and a selection for every cup, we’re committed to sustainability, quality, and community. Sip ethically sourced, sustainable teas and discover the difference.

Meet the boss lady
Ali Roth
Ali's tea journey began in 2007 as a humble Tea Bagger. But let’s be real—she wasn’t about to settle for bland brews. Since then, she’s risen to fame and fortune on a mission to liberate teaheads everywhere from dull teas and boring finger sandwiches.
You’ll find her exploring the globe for flavors that make taste buds dance—chasing rare cultivars, collaborating with innovative growers, and uncovering hidden gems that push the boundaries of what tea can be. For teaheads, the journey never ends—there’s always another steep.
Meet the Team
Our forces combined make the magic that is Blue Willow Tea

Niko Henri
The Operations Overlord
Since 2018, Niko has been an integral part of the Blue Willow team. They actively participate in sourcing trips and have been studying Chanoyu for over 5 years.

Jordan Fore
The Warehouse Wizard
Jordan is the magic behind it all. From blending and packaging to shipping orders, they seamlessly manage the heart of the teahouse operations.

Corinne White
Steeper of Good Times
Corinne is the water and warmth that keeps the leaves steeping. They oversee the Teaspot, making sure everyone who walks through the door feels right at home.

Celia Rath
Nomadic Tea Siren Adventurer Hound
Celia is a semi-nomadic musician whose adventures are fueled by tea. When not touring, they’ve been a calming presence at the Teaspot for two years, bringing a harmonious vibe to the space.